Huddled Group - agrees to acquire JV partner as the focus moves to live commerce
The acquisition is being made as Huddled sees a clear opportunity to expand its gadgets offering across online channels other than Whatnot, including TikTok, eBay Live and Peeko’s own website.
Huddled Group - live commerce launch shows early traction, shares up 10%
Initial performance results include “encouraging” weekly sales of c.£100,000, along with strong repeat visits and purchasing patterns.
Huddled Group - shares up 21% on live-commerce software launch and JV
Initial performance results include “encouraging” weekly sales of c.£100,000, along with strong repeat visits and purchasing patterns.

